Friday 15 October 2010

Chemical Brothers - Electrobank

http://www.youtube.com/watch?v=L0dxByaPWhM&ob=av2e

Chemical brothers - Electrobank

This music video is an example of a narrative video with a clear storyline portrayed. From this video for ‘Electrobank’ there are many hand-held camera movements which creates a realistic vibe. We can see that this is extremely effective in creating energy. I and Abbas are thinking of using a series of hand-held footage as this will create the illusion of movement and a documentary of reality. In the video for Chemical brothers, the narrative is created by the camera frequently cutting to the blonde girl. This creates the dynamic aspect of the video and the audience can instantly tell that the blonde girl is antagonist as she is represented as a negative stereotype. For example, the majority of people instantly think negatively now about blonde girls as they are represented as two-faced and twist stirring characters. The narrative is clear in this video and in the innovation of my music video for “We are the champions” I am going to have an antagonist and pro-antagonist as this will create the clear dynamic storyline. As well as shown in the Electrobank video, in mine and Abbas’s music video, we are going to have the antagonist being a blonde character and the pro-antagonist being a brunette. At the end of the video the pro-antagonist will win the race and this refers to the fairytale of “Good always wins evil”.

1 comment:

  1. Good that you are discussing what you will do based on inspiration from the video. I would like to see a more detailed breakdown of your narrative. Remember also to be thinking about your print products.

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